A Formulation of Slop: How Optimization Pressure Destroys Meaning

Carlos E.Perez might be one of the best (and under discovered) writers around; he has the ability to examine cultural artefacts (eg. KPI’s) and embed it in the necessary context of cultural creation, and thereby explain why measurements create artificial incentives which invariably diverge from original purpose. Ostensibly, this post is about content creation but really could be applied to anything that we measure. Must read folks.