I post a lot on LinkedIn, at least 2-3 times a week, sometimes up to 4-5. The content is a mix of report breakdowns, short essays on a dimension of hiring which needs more debate and polls to get a temp check on what the community thinks of things. Going to feed all this into RoboHung2, so hopefully the chat will be reflective of what I mean to say. Collapse of LinkedIn engagement is true also: from my POV - I am down 25% of impression numbers (4M+ in 2023). This could be down to lack of an absolute banger of a post 🤣, but I think more likely due to algorithmic changes to the mighty newsfeed. Follow me on LinkedIn if you haven’t already. 5. Community PollsCommunity sentiment is one of the most interesting - and perhaps important - things that brainfood can surface. Across all channels there is probably a combined audience of upwards 100,000 recruiter types, so it would be hugely interesting to see what the community thinks of topics at large. We don’t quite have an adequate universal tool for this, so its fragmented across multiple choice polls scattered across this newsletter, LinkedIn, X and Crowdcast. We really misss Thumb, the mobile app where u can get a thumbs up / down on any question you ask. Waiting for someone to make Thumb 2.0 - the meantime, I’m going to keep asking you what you think where ever I can find you. 6. Breakfast, Lunch & Dinner
2024 has seen the rise of the business dinner party (!). Or at least, I started to get invited to them 🤣. It’s been great fun to connect with people in a more intimate setting this way - smaller groups, curated list of guests, shorter duration therefore commitment from attendees. They are all great fun, though some worked better than others. Lessons learned: social proof is important (who else is going is the most important piece of marketing information), cool venue is critical and collaboration is always more expensive than you first thought. Good for vendors though, who want to get target audience together, w/o having to battle it out at an expo.
