How Generational Differences Affect Consumer Attitudes Towards Ads

One of those posts which is so interesting that you wish it were longer; Meta collab with CrowdDNA to observe the lack of compartmentalisation of on vs online for Gen Z, and their greater tolerance of data sharing as an acceptable exchange for free services online. It’s generational stereotyping for sure, but one which I’ve got time for - it matters if you knew the world before the Internet.