Google AI Search is a bigger deal than most people realise, so I am going to share this
excellent post on how and why it might devastate web traffic volume, force wholesale revision of marketing strategies and do as yet unknown things to ads. Bottom line is Google’s generated content will soon dominate on screen real estate, relegating links to end destination to an afterthought. We’re doing a Brainfood Live on this, so recruitment marketers and EB people should sign up to this
now. H/T to brainfooder
William Geldart for the share