From Somebody to Nobody: TSMC Faces Uphill Battle in U.S. Talent War

https://asia.nikkei.com/Business/Business-Spotlight/From-somebody-to-nobody-TSMC-faces-uphill-battle-in-U.S.-talent-war?utm_campaign=Recruiting%20Brainfood&utm_medium=email&utm_source=Revue%20newsletter
EMPLOYER BRANDING
Issue #296
12 Jun 2022
Fascinating post on the limitations of global employer brand against entrenched local competitors. TSMC - the preeminent fab for semi-conductor chips - is encountering hiring challenges in it’s new site in Arizona. Reminds me a great deal of the Wisconsin / Foxconn challenge from the Trump era. Building EB, is hard.