People Are Hiring Out Their Faces To Become Deepfake-style Marketing Clones
https://www.technologyreview.com/2021/08/27/1033879/people-hiring-faces-work-deepfake-ai-marketing-clones/?utm_campaign=Recruiting%20Brainfood&utm_medium=email&utm_source=Revue%20newsletterFUTURE OF WORK
Issue #256
5 Sep 2021
They said AI will bring new kinds of work nobody ever thought would exist….I guess being a ‘rentable face’ might qualify? This story opens so many doors it is difficult categorise - future of work, potential D&I solution, workforce automation - even potentially blockchain. The future escapes analogy and is arriving whether we are comfortable with it or not. Have a read.
Also: feel free to rent your face out.