Nerds Don't Respond To Marketing; Try Technical Documentation Instead

https://hackernoon.com/nerds-dont-respond-to-marketing-try-technical-documentation-instead?utm_campaign=Recruiting%20Brainfood&utm_medium=email&utm_source=Revue%20newsletter
RECRUITMENT MARKETING
Issue #255
29 Aug 2021
Nerds definitely don’t respond to marketing - they actively disdain it. So smart thinking requires the recognition of this reality, and adapting our behaviour accordingly. Excellent read on the behaviour shift recruiters need to better engage the highly skilled, in-demand, tech worker.