Li Jin has lead the conversation with some
early thinking (and coining) of the ‘passion economy’. Its a fascinating space where creator + community together create the value. Unconvincing case
here though that platforms should be the ones paying the creators, when there is a stronger body of evidence that creators can make
much more, indirectly via advertisers or directly via subscribers. Have a
read, as this is certainly a possible future path for some of us.