Vertical AI Agent is agentic AI which aims to replace not only software but also human labour. VC’s talk about the ‘opportunity’ of ending SaaS and instead disrupting not only the tools but the people who use them. Payroll is the biggest saving - and it’s the primary target. Important for everyone in this community to understand the plan.
Fun post from brainfooder Andrew Spence, who outlines 7 narratives which are framing how we think about the future of work. These are: Dataism, Exterminism, Re/Upskilling, Augmentation, The Singularity, Job Destruction and Work Diversification. Comment below - which one is your favourite?
The ultra famous brainfooder Steph Smith came up with this speculative job description in 2023. It resurfaced to me a couple days ago and it got me thinking….shouldn’t this be a job that someone in TA / HR needs to be doing? Seems to me that many of the bullet points here fall within our remit. Be interested to know if anyone is doing some or any of this.
Do you identify as an ‘independent worker’? Apparently 36% of US workers do so, an increase from 27% in 2016. The push of economic insecurity and the pull of flexible working will probably continue to drive this trend, especially in the knowledge worker market. Winners will be those who can figure out how to reduce the cost of sale / cost of delivery - a good topic for Brainfood Live at some point?
We’ve seen the famous Gartner Hype Cycle before, but perhaps not with the sort comprehensive plotting of emergent technologies on the single page before. This post provides this great visual for the single glance view, but also goes into cameo portraits on each technology. Good to one of the futurists to bookmark. H/T to brainfooder Andreea Lungulescu for the share.
Fascinating article with a different take on the Future of Work debate - who are the people who talk about it most and how does that correlate with their views? The three groups are: Optimists (largely tech entrepreneurs), Skeptics (largely economists) , and Pessimists (authors and journalists). Which bucket do you fall into? H/T to brainfooder Andreea Lungulescu for the share.
We’ve had AI-as-a-tool, AI-as-Assistant and we soon have AI-as-Agent - an autonomous worker which can make local decisions towards an objective you set. How about a ‘LinkedIn’ for these agents? That’s the topic of this interview with Agent.ai engineering lead, Andrei Oprisan.
Anecdata is often better than data data when it comes to providing stimulating brainfood. We already algorithmically manage gig workers, so can expect the expansion of the technique as jobs get disaggregated into tasks which can be outsourced on the way to automation. Thought provoking cameo of the future at hand.
Georgetown McDonough hosted an in person event on Jobs in the Age of AI and livestreamed all of the talks. I haven’t gone through this but I am gonna - 9 hours worth of presentations and discussions on a topic which should be of interest to us all.
There is no end of ‘future of work’ pieces out there on the Internet but this one from VC NfX is interesting on multiple levels: firstly, this is what capital thinks about AI - the fundamental value of which is displacement of human labour, because payroll is the highest expense in business. Whilst this is one article from one VC, I think it is fairly representative of the sector sentiment - hyper scaling SaaS is over, human-lite AI-enabled businesses are what is going to secure the bulk of the investment capital. H/T to brainfooder Ed Han for the share in the online community
Just one of many down-to-earth observations from a man who has become an icon in the developer community. Pieter Levels would probably not pass the tech assessment of any of the big tech firms, yet has built a 7 figure ARR lifestyle as remote working indie hacker. NB: folks who saw my first experiments in AI generated avatars two years ago, I was using one of Pieter’s then experimental apps.
The search for the Human Premium in the age of AI and automation might a reasonable end point in those jobs where we prefer a human to deliver it, irrespective of whether a robot might be technically superior. Being a friend - or lover - might obviously be one of those.
What we are seeing is a decomposition of the industrial model of work
Hard to do a monologue type podcast, but Josh Bersin has mastered the format. This is essentially an audio only version of one of the talks he might give. He’s not wrong with his analysis here - the model worked when companies were stable but that stability is long gone.
So this is Elon Musk on the Lex Fridman podcast talking about Neuralink - and everything else it seems, as it is an astounding 8 hours long(!). I won’t pretend to have listened to all this but I am going to pick my way through (the YouTube video version has helpful timestamps). Like him or not, Musk is a live player who is forcing change in various aspects of many people’s lives - we had better get to know who he is.
Fantastic 30 minute interview with Mark Zuckerberg, who is swiftly rehabilitating his image, abandoning Facebook, pivoting to and from the Metaverse, and now towards open sourcing LLM’s. Who would have thought that Zuckerberg would actually be doing what ‘Open’AI should be doing. Great interview by Rowan Cheung. Also make sure to read Zuckerberg’s essay on why he thinks open source models are the way forward - anyone who supports democratisation of the AI future has to support him.
Nice story on the application of technology to one of the oldest, and most important forms of work - rice farming. The use of drones reduces pesticide use by more accurately and evenly distributing the it. Anytime you can increase agricultural yield by using less pesticide is an unambiguously good thing. Also note the rise of new jobs for farmers as drone pilots, as well as the rise of an economy servicing and refuelling the machines, some evidence of the techno-optimist case.
Transition from a fossil fuel to renewable energy is going to be one of the main drivers of economic growth - the switching costs are enormous and will require a lot human capital to do it. OECD Employment Outlook devotes 2 major chapters to green energy transition as far as it relates to jobs giving it a thorough treatment from discussing classification (what is a green job), what percentage of people currently do them, how many people work in the old energy system and which need to transition, where those jobs are located, how do we re-skill and so on. Essential market intelligence doc for those recruiters who want in on the green economy.
Fun historical view of previous eras of job disruption. Jobs have always been created and destroyed, and it’s worth reminding ourselves of historical examples such as these: obviously the ‘Gong Farmer’ was the worst….
One for the techno-optimists who believe that innovation will always produce new work opportunities, how about this example of Sakana, the motion capture actress? With video game production technology and techniques moving into every kind of media production, we might see a small niche develop for physically well coordinated people who can communicate meaning through motion. Going to be a small niche, but I think it’s there 🤣
To ensure that the right talent is on hand to sustain the company strategy during all transformation phases, leaders could consider strengthening their capabilities to identify, attract, and recruit future AI and gen AI leaders in a tight market.
This is where we might find a happy space to play in for a while - supporting C-level toward company wide AI-enablement by doing ‘countervailing recruitment’ - hiring the AI-fluent whilst we’re firing the AI-exposed. Of course we have to make sure we are the former ourselves, rather than the latter. McKinsey with an easy-to-read interactive review.
Journalism is perhaps one of the first industries to record its own visible decline. With big tech eating it’s ad revenue, old media has also been losing the competition for attention to indie influencers more able to deliver to audience expectations and less encumbered by editorial lines. This is a fine lament which manages to also be a rallying cry for the industry to get back it’s mojo. Great read on how an industry describes its own final chapter.
Founder centric blog post which extols the advent of AI as fusing software + labour in a way which will make it hyper efficient for founders to build valuable businesses. Market comparison between the size of services vs saas businesses presents the opportunity, whilst the current / future business idea of selling AI into an existing job description (i.e AI SDR’s) vs selling AI into an entire servive (i.e AI law firm). Fascinating, and frightening, you know the emotional journey by now.
This is a real curate’s egg of a piece - some profound ideas in here mixed in with some bad choices and startup cliches. The good: excellent 2 x 2 matrix on how to plot your service offering, very useful binary categorisation of services to ‘help you do it’ vs ‘do it for you’ and fundamentally sound idea that the professional services market is ripe for AI-assisted disruption (see McKinsey pay to quit). The bad: spyware Palantir as example to follow? Decent brainfood, regardless 🤣
So I think ‘soft life’ is a 2024 version of ‘lying flat’ - a counter culture phenomena where Millenials who, faced with cost of living crisis, the third economic recession in their lifetimes, as well as the realisation that they are never going to be able to afford a house, give up on the rat race and downshift. Economists will say that this is chronic ‘underemployment’ but I think there is any way to look at it. What do you think?
We often think of remote working as exclusively a white collar, knowledge based work, but there is another form which involves robotics, and we’re increasingly seeing it, especially in the dangerous work. Short video of Chinese miners using remote controlled robots where once there would be human beings with pick axes. The commentator additionally mentions the possibility of connecting this with the gaming sector, an intriguing solution to labour crisis in these difficult-to-do / hard-to-sell occupations.
Boundaryless HR, Human sustainability, Quantified organisation, Transparency paradox…this report from Deloitte Insights explores them all in 122 pages of powerful future thinking. It’s peppered with cameo case studies from the likes of IKEA, Hitachi, PayPal and more which chains down the abstract and helps us visualise how these concepts manifest in the practical world. It’s a must read folks.
Some stunning statistics from fintech unicorn Klarna, who implemented an AI powered CS agent only a month ago: 25% reduction in repeat enquiries, on par with NPS score, call resolution in 2 minutes instead of 11 minutes. At 2.3 million conversations over the month trial, it was the equivalent of 700 full time agents. Tweet here, Klarna’s own blog post here. H/T to brainfooder Jacob Sten Madsen for the share in the online community.
Data from Upwork has been one of the earliest pieces of evidence that AI is indeed having a disruptive impact on jobs - particularly translation, copywriting and social media marketing going down in terms of number of jobs and charge rate. Interestingly, we’re also see an increase in demand video editing / post production, which suggests what exactly? AI generated output not entirely there yet, or perhaps a shift of resources from in-house to gig because it nearly is? Nice piece of research this.
With OpenAI’s release of text-to-video Sora last week was a stunning demonstration of the accelerating innovation rate of AI, with some very obvious implications for the media and entertainment industries. We have to beg the question: what type of work is going to be insulated from successive waves of disruption? Anything with high collaboration intensity, novel configurations and where context is more important than the content: professional bridesmaid
Optimistic tones from Amy Webb on the robust future of work in the era of GenAI. It’s a conventional take - AI saves time, therefore that time will convert to further growth. This may work for a consultant/entrepreneur but it operates differently for a factory that is about to be automated, because the issue isn’t that AI will save time, it is who ends up capturing the time saved. Still, this is a representative case for techno-optimist position of AI workforce disintermediation and therefore well worth a watch.
There is no better synthesizer in our business than Josh Bersin. You might not agree with everyone he says, or on the weighting of the claims, but if you want one person to tell the story of intersection between technology and work, this remains the guy. The ‘Productivity Advantage’ is the main idea in his thesis for 2024 and it’s hard to argue with the basic premise that we are in a global push for productivity (a.k.a profitability) in 2024. Easy reading, good substrate for any future brainfood.
I would start by reading the methodology at the back: three scenarios modelled by researchers at Accenture: 1) Aggressive 2) Cautious 3) People centred. Obviously, No3 is favoured, but what are the chances when focus on achieving profitability has become a global phenomenon? 75% of organisations still lack a plan to re-skill their workforce for the GenAI present - pretty clear we have to take it upon ourselves to do so. Good read this, but do cut through the fluff. H/T to brainfooder Andy Headworth for the share.
Interesting research from brainfooder David Kieffer on the state of the French recruiter market in 2023. The rise of the freelancer recruiter and the occasional coagulation of these indies into recruitment collectives are two trends worth noting. Companies are going to have a diverse range of options when engaging recruiters in 2024. In French, but Google translate works well and if in doubt, of course we now have AI to do the translations for you.
Of 2000+ public companies, only 92 had the Co-CEO format. Why is this and…should we have more? Fascinating conversation debating the pros and cons of CEO-pair structure, using the analogy of the family - and the model of the family business - to make the case. Includes fascinating interview with one half of perhaps the most famous Co-CEO pair, Jim Balsillie at Research In Motion. There is of course also the ‘No-CEO’ model, perhaps that will win in the end…
Brainfooder Laetitia Vitaud (sign up her newsletter btw, it’s excellent) on the impact of climate change on how we work. Particularly interesting idea is to separate workers between those who can avoid heat (cool collar) and those who cannot (hot collar). As ever, it is the essential workers (remember them?) who are in the front line to suffer the most. Great essay, important and under discussed topic. Further reading here
The other side of ‘productivity gains’ is of course, widespread displacement of human beings doing the work. What are the millions of people who currently drive for a living going to be doing when we have autonomous vehicles? Pew Research Centre with a Goldman Sachs-like research piece, breaking down jobs into tasks, scoring how significant these tasks are and then assessing how exposed they are to AI. Interesting twist is overlaying of demographic data. McKinsey incidentally also have a similar report out - Generative AI and the Future of Work in America. Read both of these as companion pieces, H/T to brainfooder Randy Bailey for the share
Is there a company in a stronger position in the AI-enabled future than Microsoft? Own the desktop, own Github, own LinkedIn, major stakeholder in OpenAI. When Microsoft switches on co-pilot for everyone, it will be a historical moment for how we work. CEO Satya Nadella with a key at MS Inspire a couple weeks ago - well worth a watch / listen
The process of technology acquisition is often also a process of de-skilling as we find greater efficacy and efficiency in using tools rather than investing time in learning the old skills. We move up stream to discover new innovation, work and purpose. I am sure that is the hope graphic designers have. Some interesting thoughts on where we might be going in this short essay on creation / destruction, decent screen cap of table of occupations of the future. H/T to brainfooder Vibha Bhatia for the share
The massive expansion of university education in the 1990’s-2010’s was once meant to produce the highly educated workforce which would power national economies based on knowledge work and ‘intangible value’. But with hostile de-globalisation slowing down and reversing economic growth, along with the new risk of AI displacing those very same knowledge workers, elevated expectations may now need a reset. Fascinating set of stories coming out of China of graduates now doing gig and blue collar work; worth reading alongside comparable stories everywhere else.
Brainfooder Kevin Wheeler is one of the few futurists who actually deserve the description - his speculations are provocative but grounded in a sober analysis of underlying trends projected forward to logical conclusion. Here he present 4 potential scenarios for the future of recruiting - I particularly like the idea of ‘talent concierge’. We need to start think about this, because we are either going to shape the future or be shaped by it. PS: Kevin will be joining Brainfood Live to talk Demographic Crisis and Future of Work next month. Register here
If you conduct a search for the phrase ‘Fractional’ on LinkedIn you see an increasing number of senior execs - CMO’s, CTO’s, CFO’s - styling themselves this way. I like the term, basically it effectively describes splitting of time between multiple employers, and is a distinct form of operating model compared to your classic consultant or freelancer. The person is operating fully in role, just not sitting there 40 hours a week. I already know some of you are doing this - worth a Brainfood Live on the topic at some point? Let me know if you wanna…
With Microsoft about to launch 365 Copilot and disseminate AI across hundreds of millions of white collar workers, you might expect them to be pretty much pro-AI. This article outlines how Microsoft thinks AI will help - release humanity from ‘digital debt’ and provide every worker with an AI assistant to save us from burnout. It’s an optimists vision, I think one which will happen for those who make it to Elsyium of AI enablement. Anyways, Microsoft are going to do it, so this is a necessary read.
I could easily see 30% of that getting replaced by AI and automation over a five-year period
IBM CEO Arvind Krishna, referring to the 26,000 vacancies in back office and support functions (HR notably included among them…) now put on hold as a result of this assessment. GAI is transforming the shape of business, the future of which will be far smaller and far leaner, with the consequential reduction in organisational complexity. Real threat to recruiters is not that ‘AI will replace us’ but that AI will replace the jobs we recruit for. H/T to brainfooder Hassam Alam for the share in online community.
The equity gains of Western feminism is often purchased at the price of offshoring or delegating lower status work to other women of worse means, from poorer countries. The continuing intrusion of the market solutions into broken social relations continues - we already delegate childcare, why no witt delegate pregnancy too? Fascinating and uncomfortable story on an industry solving problems of our own creation.
One of the earliest memes on workforce automation was the promise that technology would release housewives from the burdens of domestic work. It became a cruel joke as two income households became the norm for families struggling to keep above the cost of living. Interesting academic piece now suggests that the original Keynesian dream might now actually be happening. What this means for the unpaid workers nobody knows. PS: quite technical so copy paste into ChatGPT for an accessible summary.
I promise this is the last predictions post for 2023. Our friends at Radancy pulled together some non-mainstream ideas on what is going to happen in TA this year, so I thought this to be worth a look. My favourite? Increasing pixellation of work, leading to increasingly diffusion of the workers. Nice to see brainfood channels be referenced a few times - how on earth did we ever become a credible source 🤣? Very decent read, so have a go here.
Important trends for not only 2023 but beyond as social contract between workers and companies continues the shift toward looser, more flexible, more contingent relationships. Two trends in particular of vital important to talent acquisition professionals - the increasing emphasis on internal mobility and the expansion of the interim workers in workforce population. We’re going to need a new name, and an expanded scope or else the department will shrink in importance along with the demand. Accessible report, download it here. H/T to brainfooder Heidi Wassini for the share in the brainfood online community.
Josh Bersin is another influencer we should all know by now. This predictions post on the HR Tech market is excellent for two reasons: firstly, the degree of specificity he gets into without actually calling the deals and secondly, the emerging taxonomy of HR tech products which posts like this really help crystallise. Worth reading for this part alone, helps you think about the HR Technology landscape and how to pieces all fit together. Great to see an in copy shout out for Stacey Harris also for the 25th Sapient Insights HR Tech survey - free to download, so all tech entrepreneurs / buyers should really do so.
This dude somehow managed to get Sahil Lavingia, founder of e-book self publishing phenomenon Gumroad, which also happens to be an organisation made up entirely of part time employees. Is is a possible future for how we organise labour? Fractional workers is going to be a thing, so why not build a company entirely of them. Pt1 and Pt2 of a great interview - both worth a watch and listen.
So this is a little bit of pitch for Flexa, but the personal story is pertinent. Working in an investment banking, before life circumstances inspired a pivot to flexible working. Have a listen.
Star Wars might’ve been the first franchise to use deep fakes of real actors when they used CGI of the late Carrie Fisher to complete Princess Leia’s story arc. Now with we see another movie icon theoretically live forever, with James Earl Jones unmistakable voice now to be generated by AI whilst the actor himself goes into well deserved retirement. Another example? Bruce Willis becomes the first celebrity to sell rights to a deepfake firm, who will presumably ensure the immortality of John McClane. We might already seen the last of the great movie stars, as producers might increasingly prefer to preserve existing ones ad infinitum or even digitally resurrect those who are long gone. It is a fascinating future of work…
News in the UK has been dominated by new Chancellor Kwasi Kwarteng’s blockbusting mini-budget, labelled the biggest tax cutting bonanza for 37 years. Whilst the return to trickle down economics will have impact on every business in the country, there are also decisions which especially impact the sector, such as the roll back of liability for IR35. Conversations on HN covers the particulars as well as any media source.
What is ‘fractional work’ and why is it becoming more of a phenomena? I speculate away with brainfooders Eveliese Luiting and Kristel Moedt on their outstanding interview podcast, People Masterminds.
As society becomes ever more fragmented, it stands to reason that market opportunities will emerge to replace what was once performed by friends we no longer have. Particularly interesting in this example from Japan was the moving criteria of qualifications for this new career path of ‘bridesmaid’s for hire’ - mainly, are you shorter than the prospective bride? Fascinating futures, already here.
Brainfooder Kevin Wheeler with another superb speculative essay, contextualising the talent shortage with demographic decline which ultimately must translate into less workers available to do the work. Increasing salary is robbing Peter to pay Paul and - when you think about it - so is immigration. We need to prepare to build companies which simply require less, more productive workers. Implications for recruiting should be clear.
Did you know that ‘the mods’ who maintain the standard of content on Reddit’s forums do 466 hours of work every day – labour that would cost 2.8 per cent of the firm’s revenue? Community management is a job, but one which is acquires social but not material return. Any community managers here, can you relate?
…So if we are going to go back to the office in some form, we do have to improve the commute. How about doing it via a flying EV? Confidently named Jetson have a hoverbike, and their CEO flew in it, last week in a world’s first. Cool video footage of it, well worth a watch.
The worlds of online fantasy and in-person reality are merging into something we’ve never seen before. From virtualised ABBA doing live shows, to haptic suit wearing Twitch streamers to virtual pop bands in China, there’s usually human beings doing the what seems to be very much a possible future of work.
New term for us to learn: ‘workforce pixelation’. Visualise an image getting pixelated and the analogy immediately makes sense - work is being disaggregated into tasks, and increasingly, these tasks may be done by different people across functions, and even across employer boundaries. It certainly does increase organisational agility, but it might also disintegrate that organisation. Easy read - have a go here
What is ‘quantitative investing’? It’s basically using the wisdom of the crowd - the human collective intelligence - the make investment decisions. It’s Azeem Azhar with Numerai’s Richard Craib on how better decisions can be made. H/T Bas van de Haterd for the share.
If you think LinkedIn is a buggy POS website that could really do with a code refactor then maybe you can actually help - and make money by doing so. Bug Bounty Programs have been around for a long time, but this appears to be the first time LinkedIn is providing rewards to users who find stuff they have missed. Dispersal of quality assurance to the users is a kind of future of work so get involved in the future folks - have at it here
There are a lot of future casting out there, but this report from Microsoft is maybe the definitive on ‘where we are now’ + ‘where we are going to be’ with regards to the workplace, remote, AR/VR, communications, holistic management and the rest. Essential reading, essential download. Do it here
The job entails Samuel sitting, or standing, or sometimes sleeping, in lines: waiting for theater tickets, iPhone releases, and once for someone to die as part of a macabre French art exhibit.
You can imagine this work being commoditised very quickly in future but for the early few pioneers there may be entrepreneurial fortunes to be made.
Let me just start by saying this is the single best thing I’ve read in ages 🤣. I’ll also age myself by saying I used to recruit these folks back in the early days of Web1.0. Webmastering a long dead job, but one which manages to give us a clue on what the future of good work looks like, jobs with impact + variety. It’s a wonderful lament
The push / pull factor of both employers and employees wanting great flexibility is reshaping the world of work. If the 9 to 5 no longer offers security, when a great deal of the value of it disappears. A lot of people want to hedge their income streams, and whether this is misplaced confidence or not, it is the reality of the hiring landscape today. ‘Employers’ have to lean into this and design career journeys that include workers oscillating in / out of FTE with them. Have a read here
Some effusive praise for one of the most exciting developments in AI in recent years; Github’s Copilot is essentially a code auto-generator, leveraging the best solutions committed by hundreds of human software engineers trying to solve similar problems in the past. OP rates the value in terms of time save + better quality output and rates his chances of tech unemployment as…at least 10 years away. It is, inevitably, coming though.
Do you have a melodious voice? Been thinking about this more recently, as my actual voice is pretty bang average and I think I could improve it. However, this product was not what I had in mind…..a voice as a service (VaaS) solution that allows anyone to create, manage, share, and monetize - your voice. Ted Williams should be making millions right now
Interesting mashup between Github and LinkedIn, tracking how skills have changed over the years for the 800 million of us now on LinkedIn. A bit of a fiddly UI to manipulate but plenty of data to pile into. Obviously I searched first for ‘global’ and ‘recruiter’ and guess what? Skills have stayed pretty much the same, make of this what you will. Have a play here. H/T brainfooder Nathan Perrott for the share
It’s probably an unfair stereotype that weirdly wonderful things happen in the Land of the Rising Sun but there does seem to be a decent body of evidence 🤣. Cool story, maybe a work of art.
I missed this predictions post from the legendary Tom Haak last year and so I want to bring it to your attention here. So many things to like about this - it is deeply thoughtful, well referenced, provides guides for both further action and links for further reading. It’s probably the best predictions post I’ve read for a single author, so have a read, here.
Bit of curates egg this one - the skeleton of a great research piece is here, especially with the work trends ➡️ ‘talent implication’ structure, but it could really have done with more depth of analysis. Still a a decent trends report with a recruiting (it’s from Korn Ferry) focus. Download it here
Always great to hear from Google CEO’s Sundar Pichai on the future of his 144,000-person workforce and how to build in flexibility for a company of this size. 1-2-1 interview, 15 minutes, here - it’s excellent stuff. H/T to brainfooder Bas van de Haterd for the share.
We often talk about creating an ‘agile workforce’ without understanding the implications of an organisation which can scale up / down resources according to demand. It means less full time employees, less talent ‘acquisition’, greater diversification of employment types and more ‘talent access’. Great analysis from Lynda Gratton.
Very decent summary of the key trends which present both risk and opportunity for HR. In TA, there has been a movement to row away from HR and become a distinct function ‘at the top table’, but in light of these trends, I rather think movement in the opposite direction is the wiser move. Worth a read
There are a ton of great concepts in this interview between techno-pessimists Laetitia Vitaud and Kevin Roose. One thing we can be sure of, is that technological innovation cannot be frustrated and will always outpace cultural values. The only responsible thing to do is not be an ‘end point’.
How are we to understand people who are ‘experts’ when creation and dissemination of the knowledge has been so democratised that we no longer share consensus on what is true? Truly fascinating long read with contributions from science, arts, business and more. Very worthy read folks. H/T to brainfooder Denys Dinkevych for the share.
Two jobs at Alcon Entertainment ensure “Blade Runner” characters and plot points “have a logic within the canon.”
This is the sort of job that no one would ever think would exist, but as we increasingly spend more time in fictional worlds, we’re going to need curators for the universe.
Most of us have been participants of the ‘anytime, anyplace, anywhere’ work experiment - and it’s pretty clear that things will never be going back to the way they were. Some interesting visuals in this report from Talent Alpha - particularly on the rise of alternative work relationships beyond FTE. Download for free here, no requirement for email.
Leaving aside the opening paragraphs which rather inaccurately categorises ‘creators’ as a just another subset of freelancer, this post improves as you go, especially in the main body of the piece, which makes the claim that networks+communication tech enable many people to exit employment in favour of solo operating. Makes you think of what the purpose of the firm is really, which is all the excuse I need to bring up Ronald Coase again….
HR Tech was on last week, and a great deal has been written about the world’s biggest showcase for Recruiting and HR technology. Catch up with Josh Bersin’s preview post here, and read alongside brainfooder Tim Sackett‘s review on Madeline Laureno’s talk post event. H/T brainfooder Markellos Diorinos for the share.
Roblox is the gaming platform that enables players to create games that other users can play. It’s a revolution no one in our business is talking about, mainly because TA / HR routinely ignores people who cannot become employees. Fascinating video on the creator economy, and what to do when the creators are kids…
With ‘Super Follows’ now being rolled out, Twitter joins the creator economy by allowing users to monetise their tweets via a subscription model - worth a shot if you’ve got a big following, I’d say. It’s inevitable that somebody in the brainfood community is going to make a success out of being a twitter hero, so why not you?
btw: anyone who really wants to know whats going to happen on twitter should follow Jane Manchung Wong - she’s like the Irina for twitter.
They said AI will bring new kinds of work nobody ever thought would exist….I guess being a ‘rentable face’ might qualify? This story opens so many doors it is difficult categorise - future of work, potential D&I solution, workforce automation - even potentially blockchain. The future escapes analogy and is arriving whether we are comfortable with it or not. Have a read.
Sex work is work, and this move by OnlyFans - likely forced upon them by payments providers who are keen to avoid liability risk of facilitating potentially criminal activities - is devastating news for the many thousands of creators who have made a living on the platform. The requirement for a blockchain based successor has never been more clear.
This post is interesting for so many reasons; it’s about OnlyFans for a start, perhaps the first significant exemplar of a platform for the creator economy; it conducts relevant research on the potential earnings creators can expect to make (a figure platforms are incentivised to inflate) and also includes some interesting methodology on web scraping techniques at the end which may be of interest to our more technically minded readers. The phrase ‘uberisation of w8nking’? That’s a bonus
Money is flowing into HR Tech as investors gamble on which products are going to become the core platforms for the new shape of business in the post pandemic era. Great summary from brainfooder Andrew Spence, on 24 such products to keep an eye on.
Internal research conducted by Microsoft (including contributions from subdivisions Github, LinkedIn, Microsoft Research, Xbox and Azure) on the impact of pandemic on the future of work. It’s one of the most impressive pieces of primary research I’ve seen - relevant (company is the unit of analysis), comprehensive (varied impact according to role / function / department) and accessible (written in human language). Everyone should read / download.
Not only hiring creators to directly create content, but platforms hiring engineers to enable more creators to emerge. It’s the second stage of media creation - media monetisation - and a potential path for a few of us here. Great read
56 ‘delta’s (Distinct Elements of Talent) from Mckinsey&Co, skills that you need as a citizen in a future that - lets face it - is already here. The self reported results is less interesting than the skills table themselves - a decent guide for personal / team development. Have a read
Human ingenuity often occurs on edges of legality. The popularity of ‘loyalty point’ influencers in Japan shows that a great many of us would join the exploitation of systems of reward that have poorly designed rules. That these influencers can further convert their popularity into cash via sponsorships and donations is just is a new form of economics.
Outstanding article of the demands on time for what now must be recognised as new kind of job: the community builder. Takes a while to get going but once there, this post delivers on the what, why and how of the job. Have a read if you run a community, or plan to any time in future.
Gitcoin is looking to hire a Meme Artist / Sh1tposter + Community Manager to join their team. This is a full-time position that is 100% remote with no geographical restrictions. Work remotely from anywhere.
Never tell the kids to ‘get a proper job’ because we might not be best placed to know what such a thing is anymore. PS: this actually looks like a pretty great opportunity.
Jane Manchun Wong is like the Irina Shamaeva of Twitter - finding stuff out about the platform before even half the product team knows about it. Twitter launching a paid version, which looks like a Substack competitor. Reminder that Recruiting Brainfood is hosted on Revue, purchased by Twitter earlier this year, so some significance for us here. Will this newsletter become a paid twitter channel? No idea, so follow me there folks, as it could be where RB ends up
Work-from-Home Facilitator, Fitness Commitment Counsellor, Algorithm Bias Auditor, Cyber Calamity Forecaster. I don’t think we’re seeing any of these jobs live yet but they have moved from the realm of sci-fi into plausible reality. Easy brainfood
Twitter product team seems to have woken from some sort of slumber and began shipping significant new features seemingly by the week. Summary of recent moves here - but most interesting for us is Tip Jar. First major social network to move into creator economy? Looks like it to me.
Incredible story of laid off games developer who invested $30K into motion capture body suit in order to become ‘Miko’ - a virtual streamer, now one of the most popular livestreamers on Twitch. This is Ready Player One folks, and bounties await for those who can successful connect the spaces we inhabit.
The replacement of mechanical with biological metaphors when discussing the organisation of human work is perhaps long overdue. I wonder whether some of the cultural challenges we’ve briefly covered today come from the breakdown of ‘the-company-as-a-factory’ model. As TA / HR, we have to lead the conversation here. This report from Deloitte looks at the rise of alternative workers and what this for hiring and management - let’s become experts at this.
Li Jin has lead the conversation with some early thinking (and coining) of the ‘passion economy’. Its a fascinating space where creator + community together create the value. Unconvincing case here though that platforms should be the ones paying the creators, when there is a stronger body of evidence that creators can make much more, indirectly via advertisers or directly via subscribers. Have a read, as this is certainly a possible future path for some of us.
It takes seriously good writing to pull today’s audience through a long text only essay. This essay is from an ‘independent researcher’ who outlines his thoughts on the trade offs between flexibility vs consistency (of income) and how to build a sustainable solopreneur business.
Incredible essay from an anonymous author who pursued FIRE (Financially Independent / Retire Early), achieved it in 2015 and dropped out, and now writes an update 6 years later. What happens when you do actually ‘make it’? It is maybe a question more of us need to ask.
Employers will shift from managing the employee experience to managing the life experience of their employees
The first of 9 trends outlined by Harvard Business Review earlier this year that predict changes to the way we work. I found myself agreeing with every one. There are a lot of these future gazing posts out there, but if you are looking for one high level, digestible, summary, this is as good as it comes. Have a read here
What is the impact of the pandemic on labour demand? Less of it overall, are the hard fax, and particularly so in those industries which require workers to be physically proximate. The ‘proximity score’ for job categories is useful - maybe something we can use as we analysis workforce composition to future proof our organisations. Must read folks
The unionisation of tech and digital workers is a phenomenon which has been gathering pace over the past few years. People vs the Platform is the modern replay of worker vs owner. Here is the MWU manifesto - let me know if any of you decide to join it
Laetitia Vitaud is really an outstanding thinker of the future of work, especially coming from a feminist perspective. I highly recommend her writing and also her twitter. Here is a condensed and accessible version of some of the main themes she touches upon - artisanal work, emotional (unpaid) labour, unbundling of jobs. Have a read - H/T brainfooder Pedro Oliveira for the share.
Is Japan really quite strange, or this is just a Western fetish for exotica? Maybe a bit of both, but the stories of strangeness from Japan keep coming. Shoji Morimoto advertises himself as a person who can “eat and drink, and give simple feedback, but do nothing more” - and he’s inundated with work. Persistent zero economic growth, collapsing birthrate, Hikikomori ….Japan’s weirdness may merely be a jarring glimpse of a future we might all one day share. H/T brainfooder Bas van de Haterd for the share in the fb group
Diversification of your revenue stream is the primary motivation behind the repurposing of the Brainfood Hall of Fame. So it is fair to say, I’m pretty much in alignment with OP on the prospects of the linear career path, and the rise of the portfolio worker. Have a read here, if you too want to find your Ikigai
Pretty much anything that brainfooder Heather McGowan writes is a must read, but this series in Forbes is simply superb: Perishable skills, ‘Promethean’ revolutions, the Skills Abyss and the inability of academic management of knowledge transfer to bridge the ‘skills abyss’. Read every word folks.
Fascinating tweet thread on the intersection of fan economy, on demand food delivery and maybe the total reinvention of business. Mr Beast - he of the 50 million Youtube subscriber channel - conducted a one day simultaneous launch of 300 restaurants, online. Must read for futurists, dropshippers, influencer wannabes and anyone else interested in a potential future shape of business
Big tech in the news this past week, with what appears to be unprecedented coordinated action against far right - Twitter following Zuckerberg in permanently banning US President Donald Trump from Twitter, Google removing the Mercer backed Parler from Google store, Apple threatening to do the same , even Shopify de-listing Trump store from its e-commerce platform. The relationship between big tech vs big government is one to watch, a facet of a wider tension in society which also finds expression within those tech companies. Google workers unionise this past week, in what otherwise might’ve been news. Here is the link to the AWU homepage. H/T to brainfooder Tris Revill for the share in the fb group
Going to complete the brainfood segment with some longer term projections; this essay from David Mattin is well worth a read, especially on the idea of businesses being ‘public goods’ and embracing uber transparency as default. It’s great marketing folks, maybe the only one that can regain trust. Have a read
Excellent piece of crowdsourcing from LinkedIn: some interesting projections: travel industry going subscription route, conversion of commercial to residential real estate, the arrival of the 3-2-2 working week. Have a read here
PS: great to see local hoteliers Citizen M and Hoxton mention in this - would prob subscribe to a use anywhere anytime service.
One of the first post of the year - really before we knew anything about what this year had in store for us - and it bears the re-reading extraordinarily well. Superbly researched, beautifully presented, there isn’t a single page of filler here. Must read.
Li Jin has done more than anyone to describe a new category of work - the ‘creator economy’ is essentially the Youtuber model - where an individual acquires audience which can then be monetised via direct subscriptions or sponsorship (brainfood is the latter in case you hadn’t noticed) or maybe both.
However, what makes some creators successful is also what makes most fail - the amplification power of the platforms. Li Jin’s 10 recommendations on how to expand the creator class here - well worth a read if you want to join Jin’s activism or understand what challenges are going to be in your way if you want to start a business model like this.
DI drops its annual Human Capital Trends report - listing 5 trends its identified as things to think about for 2021. These are 1) baking employee well being into the job design, 2) employee agency in skills development 3) rapid unscheduled reorganisations of resources 4) total talent ecosystem and (therefore) 5) necessary expansion of scope for HR (TA needs to rapidly fold itself back into HR btw). Anyways, read it yourself here, download the pdf here
Open source communities are a fascinating laboratory for observing future-of-work scenarios play out. The free rider problem is an inherent risk in open source, and whilst not a problem under implicitly agreed fair use rules, it does become irksome when multi-million dollar businesses are the ones doing i., So Marak is downing tools. Top comment on the post on HN on the options available for creators , none of which seem too great
Start of a promising series on Forbes by brainfooder Heather McGowan, who makes the case for deeper investment in human capital in order to create the sort of self-updating workforce which can keep with the rate of change. An excellent essay with a signature McGowan visualisation on the stages of life.
Digestible report from World Economic Forum, acts as a tone setter for ‘where we are now’ with some signposts as to where we are going to go. Not radical enough in my view (still talking hybrid model - come again??) but a decent primer on the key elements to think about in organisational design. Have a read here
Josh Bersin brings us a new HR maturity model - administrative (1.0), service orientated (2.0) and agile consultancy (3.0). Which one are you now, and which one do you want to be? As ever with Bersin, some cool conceptual tools and frameworks in this call to action for HR
Interesting speculations on this LinkedIn post, several of which are particularly well argued. The changing nature of business = resulting in changing competency profiles of candidates required, is probably a topic we’re going to run in Brainfood Live shortly. (Follow the channel if you’d like to get involved).
We find ourselves at a defining moment: the decisions and choices we make today will determine the course of entire generations’ lives and livelihoods.
Essential report from the World Economic Forum. Must read so download here
Exceptional white paper on the world of professional services from our buddies at ProFinda. Obviously must read if you’re in consulting, but of value to everyone who is on this newsletter as there are some interesting concepts and language, which can help us build the toolkit to tackle the challenges of post pandemic world of work. Have a read, here
Two findings stand out: the rather conservative projection on the extent of remote work (1/10th of workforce, ‘some days’ of the week?) by exec level and the concurrent drive to diversify on premise workforce away from FTE. Management fear losing their grip? Take a look at this accessible report summary. H/T to brainfooder Adam Gordon for the share in the fb group
New term for me: ‘adjacent skills’, in this context, meaning skills which are closely related to what you do, but perhaps are usually done by someone else. Neat exercise to think what they may be for us in the people business. Also useful to think about we seek greater agility in our career pathing. Have a read and a think here
Andreesen Horowitz have been exhorting startups to build the next generation job board / matching platform, using blog posts like this to signal what they want to see built. Lots of things to thing about here - the content of what they say, the purpose behind why they are saying it, and how effective this technique might actually be for future product development. H/T to brainfooder Mitasha Singh for the share in the fb group
Very promising resource for those who want to access and contribute to the future of work from the HR perspective. Couldn’t be anyone else other than brainfoder Lars Schmidt on this case could it?😉 - add to it, if you can.
This is the sort of job no one could’ve imagined only 9 months ago - a person paid for DJ-ing crowd noise to the action on the sports field. It’s unquestionably essential for the sports entertainment, really interested to know how you would be assessed for such a job. If anyone at DAZN has any insight on this, let me know….
More on OnlyFans, which to my mind is rapidly become the petri dish for how make a business in the ’passion economy’. Turns out, dedicated fans will be pay big bucks for hyper personalised, exclusive content. What’s new? Ownership of the means of production and distribution folks. A plausible future for some of us here, so we had better get acquainted with the mechanics on how this works (and get reading up on your Karl Marx…)
What is more important: own the content or means of distributing that content? OnlyFans creators are figuring out what Youtubers, IOS app developers, Amazon e-tailers - and Reid Hoffman - have long known. Keep an eye on this theme - the ’passion economy’ will be a legit pathway for many of us and we will encounter these same challenges in white collar work - not only how to produce the work, but how to distribute to folks who might want to buy it.
37 predictions for the future of work in the coming decade - it’s a fascinating projection, made all the more consumable by the bullet point like format of a twitter thread. Great brainfood folks, so have at it here H/T brainfooder Pedro Oliveira for the share.
OnlyFans is big news…and referenced in Li Jin’s Unbundling of Work from Employment post earlier in this newsletter. Sex workers taking ownership of their business, or the inviduous pornification of society? It’s going to be part of our future - have a read here.
Recruiters have a lot of skills sp what career paths do they transfer into? Great to work with our buddies at Zinc on this post on what other career options might be available for us in case we want or need to explore. Especially good in providing examples of those recruiters who successfully made the transition
Li Jin was the first to give a new category of work a name. Her ’passion economy’ blog series encapsulated the type of ‘micro-entrepreneurship’ which generates revenue from a community of fans and followers. It’s Youtuber-ing, but on different platforms, for different audiences. Have a read, here
Outstanding speculation on the future of work from brainfooder Andrew Spence. Read this if you want to learn about new categories of worker - curators, data labourers and ‘slashies’ (spoiler alert: you probably already are one). Must read
Fascinating mea culpa from a guy who ended up lying for money on the Internet. Review sites of all types have got to be subject to gaming of this sort - too cheap and too easy to buy someone off to give you a good rating. Anyone done this with LinkedIn endorsements? btw: feel free to endorse me, but only for LinkedIn endorsements….
Incredibly under viewed video (less than 500!) on the Future of Time, which is really about the future of what we do with time. Lots on the future of work here, including the end of synchronicity, which changes everything. 10 minutes of brainfood and - definitely worth your time.
The role of online labour marketplaces is set to grow in the post Covid-19 world, as the marketplaces ‘verticalise’ (i.e produce better signal) and employers diversify workforce composition. Let’s get better at knowing the landscape. H/T brainfooder Pedro Oliveira for the share.
Excellent high level view from Gartner. Especially significant: Expansion of the role of the employer in society, accelerating trend for alternative workforce, increase of remote working. Can HR / TA expand scope beyond the payroll? We had better…
Great overview post which looks at the future of work through the lens of companies which are starting up (and getting funded) to service what that future looks like. Plenty of cool companies to review, useful categorisation of them too.
The topic of Internal Mobility came up again on last Friday’s Brainfood Live so timing is right to review LinkedIn’s ’Tour of Duty’ concept - basic at one level but no less fundamental for it. It is about understanding the lack of permanence in work. H/T to brainfooder Pedro Oliveira for the share
Fascinating report on a job that thousands of people are now going to do doing. Journalist Rory Cellan-Jones gives it contact tracing a go and his findings are eye opening. Lot of transferrable skills from sourcing / recruiting here to the Covid economy it seems. H/T brainfooder Petar Vujosevic for the share.
Always pay attention to what the CFO’s are thinking. No ‘rubber band’ bounce back to business as before and significant reconfiguration of the workforce to come. Must read folks.
Having recently launched ‘HungBot’ (see above), I had the unfortunate task of doing some 'conversational design’ - I can tell you it’s very hard work. It might well be a job for the future though, so this explainer interview is well worth a read for us here. H/T to brainfooder Martyn Redstone for the share
Synthesis from Josh Bersin is always worth a read. I don’t fully agree with his bold assessment that hyper sanitised manufacturers will be the model of the post Covid-19 working environment though. It’s going to be easier for most companies to shift what they can permanently to remote - and roboticise the rest. Have a read and let me know what you think.
Inside the lives of the RV dwellers who are spending their golden years working in the e-tail behemoth’s warehouses. Not the sob story you may first think, but a necessary hedge we humans may have to make.
A historical dispute over who deserves what share in the increase value facilitated by machines may hold the lesson of the our times. We’re all going to be Luddites soon - we better know their history
Great article here from the Open Democracy movement on how the internet created the gig economy and how it may lead to a new future of labour organisation
Fascinating story on the mentor who coached millionaire Fortnite winners. Hugh Gilmour charged on £120 flat fee for this tutelage, indication of the immaturity of this market. With Fortnite’s black hole and subsequent relaunch last week, we can yet another surge of player interest, and perhaps more work for Hugh.
Great read from Lin Jin on the ‘passion economy’ - where creators can build audience and tribe around a passion - and make a business from it. Tim Ferriss is probably the exemplar of the model where individuality is a feature, not a bug. Have a read here
White Paper from World Economic Forum and BCG. Came out in January this year, but I somehow missed it, and shouldn’t have, because it’s excellent brainfood. Polarised World is my bet for most likely scenario. What’s yours?
Incredible thesis by Andrew Kortina on declining labour force participation by young men in the US. The bottom line? For many young men, there’s no point in working for marginal gains as money no longer increases your social status. More conversation on this topic on Hacker News here
What used to make manufacturing so great? Interesting thinking from Nicolas Colin - who along with his partner Laetitia Vitaud - are rapidly becoming the power couple in thinking about the future of work. Rather than bring back manufacturing jobs, we need to understand why we place them in such high esteem now that they are gone. Brainfood for sure, so have read here
Ageing population, rise of robots and the loss of jobs, will lead to ‘the Great Transformation’ says this report from Bain & Company. It’s way too long to read through properly, but worth browsing through for the charts and main argument; it’s going to get crazy
1. Big Tech, 2. Precision 3. Exodus and 4. Empathy - these are the ‘big 4’ future scenarios of the future of work in 2035 according the RSA. We’ll get a a flavour from each I suspect, though my money is No1. Digestible summary here, and but do take time to download the full report here
The world of work is changing is folks, and sometimes if we look to the edges of the economy, we might see a glimpse of what that future might look like. Fascinating portrait of ‘bug bounty hunters’ - independent, contract-free workers who look for errors in software, in order to claim prizes offered by the software owners.
It probably makes a difference if your first connected device was mobile or a laptop, whether first interface was keyboard or touchscreen. It’s time to rehabilitate the generational stereoptypes folks - some evidence on this from our buddies at HackerRank and more, from VisualCapitalist, here.
Gig working is on the rise, especially in high skilled work. An employer with contracted employees is looking less and less like a model for the future. Accessible research paper by MBO Partners - downloadable here
Accessible 52 pager from Mercer on the future of work. Focus is on organisational competitive advantage. Useful doc to circulate internally if you’re battling intransigence from the top. Download it here.
Alternative workforce, ‘Superjobs’, talent access - it’s all here in this interactive web app from Deloitte Insights. Some great research and commentary to explore. If you prefer, you can download the PDF here
The doomsayers ….were all right though. They only underestimated the social & economic response made by society in response tech driven unemployment. Perhaps this is what we will need to do again. Great graphic nevertheless!
A coming apocalypse for banks who are largely still depend on mainframe based systems - the old COBOL guys are starting to hit retirement - and no one is replacing them. Fascinating study on what happens when you become dependent on tech no one else understands
Trainers, Explainers and Sustainers says the Sloan Management Review, broad categories of the new jobs that humans will perform in a near future scenario dominated by artificial intelligence.
Great overview of some of the major trends that are going to impact the world of work. Optimistic notes, which is a welcome change of tone from the current consensus
Opting out of traditional employment, leaves knowledge workers with far too many choices — and focusing on a career becomes harder the more opportunities we face. How do we overcome the hustle? Smart questions by a smart lady. H/T Anna Ott for writing this - a glimpse of the future default of work.
A collection extraordinary interdisciplinary essays from some of the best thinkers of the future around. It’s a great field guide from the Royal Society, no less. You’d pay money for this book, so it’s must read / download - do it here.
What will our future workforce look like? Great bit of brainfood coming out of Australia, beautifully presented in this outstanding interactive website. Take the quiz, browse the future jobs or just deep dive into the report. H/T brainfooder Christine Shaw for the share.
Li Jin has become an important populariser of the concept of the ‘passion economy’. According to her theory, you only need 100 'true fans’ to be able to start a business based a) your passion and b) your ability to deliver value to others who share it. This is probably what Recruiting Brainfood is now, so have a read here on another possible avenue for the future of work
Forecast: The cult of the coder will disappear as soon as we remove the keyboard as the primary source of input. OOP will become AR drag and drop, leading to the de-skilling of the entire industry. Devs are going hate this, but Dreamweaver 2.0 augurs the end!
Economist Ronald Coase was one of the first to speculate why companies exist at all - when it seems to make more sense for us all to be independent freelancers. In the end it was because companies are able to aggregate demand, build persistent brand value and therefore reduce the cost of customer acquisition. That was the 1930’s though, and things might be about to change.
When we’re talking about the future of work, a ‘Centaur’ is a human being augmented by AI, rather than being displaced by it. Nicky Case makes the optimists case that this our likely future - a world of human workers supplemented, not dominated, by AI. It’s brilliant essay and a must read.
“No government is prepared,” The Economist reports. And I suspect governments won’t have it in them to be prepared. We’re going to have to do this ourselves, people.
Tim O'Reilly has been talking about the the future of work. Here is is 97 page slide deck from his keynote on April 18, 2018. Useful to combine with some of his Youtube. H/T brainfooder John Sumser for the share.
Cities are going to pitch to host Amazons 2nd HQ. There’s 50,000 jobs up for grabs for the winning city - a transformatory number for a city of any size. It’s Amazon, getting on the right side of the people. Smart politics by Bezos, and perhaps the future for corporate / community / country relationships?
Weird bit of speculative fiction from PwC of all companies - a report outlining 4 possible scenarios which might shape the world of work by 2030. Reads like Kim Stanley Robinson so I really liked this - give it a read if you’re into sci-fi….
Smart bit of content marketing from LinkedIn - an archive of country-by-country guides on emerging jobs for 2020. Pulled from LinkedIn data so usual caveats on sample bias / usage adoption etc; nevertheless, some must read research
Advances in machine learning and mobile robotics mean that robots could do your job better than you. That’s led to some radical predictions of mass unemployment, much more leisure or a work free future. But labour saving innovations and the debates around them aren’t really anything new.
World Economic Forum join forces with BCG to compile this report on ‘job transition pathways’. At it’s core, is a taxonomy of related jobs that we might be ideally suited to transition to if our current work gets threatened by automation.
What does NASA think about the future of work? You can find out in this massive archive of blog posts, research & reports. Fascinating and welcome to see future focus apply to internal organisation. H/T ‘foodie Pedro Oliveira for the share
Significant experiment on the future of work from Github - open source contributors can now get rewarded directly from their followers. This is internet points translating into real world cash folks. We should all take a look, even if you’re not in tech.
The movement to teach everyone to code was a premature rush to gold. We’ve probably got half a generation already onto a career path which they never should have been on.
Swedish company Epicenter were in the news this week - first company to microchip their employees for efficiency gains. The inevitable future, or the mark of Cain? Maybe both, maybe neither. Futurist and humanist Gerd Leonhard provides insight into where we’re headed.
A long trend and an unfashionable crisis, hidden from view. Nothing good happens when large numbers of working age men drop out of economic activity. We’re beginning to see consequences.
Is this the future of performance management? At some point, we’re going to realise that human managers vary in their ability to improve the work of the team. Maybe behavioural science of small rewards / incremental progress can do it better
This was my favourite thing on twitter this year - a bot that tweets side-by-side gifs of other bots out performing their human analogue. If ever you needed a drip feed of notifications that the future of work might not include us, this is the account to follow.
The rise of the machine has been a theme in brainfood this year - it’s been a theme for everyone thinking about the world of work. This superb essay from David Dixon Jr, finds a way between the cynicism and the fear, using history as foundation for thinking about the inevitable future
This may become the canonical document on remote work. Clear, precise and helpful to those who want to know more about and /or embrace a fully distributed working culture. If you care about changing patterns of work or hiring / managing remote workers more effectively, read it and bookmark it.
Significant move by LinkedIn into the freelancer-therefore-future-of-work space. With the largest database of professionals, data on relationships between those professionals, as well info on how those professionals perform….LinkedIn has the firepower to sweep everyone off the board. Somebody get using this and let me know how it well it works.
Ronald Coase is the fella who first asked the question ‘why do firms actually exist?’. Answer then: because customer acquisition costs were too high for individuals. That answer is becoming increasingly invalidated in the era of hyper connectivity. One of the future thinkers here
Massive 147 page report from World Economic Forum on the Future of Jobs. Optimistic notes as 50+ million new jobs projected to be created by advances in technology, but with hundreds of millions more being disrupted, displaced or relocated, it’ll be a systemic break. You need to download this paper and read it.
Non-artisanal food retail jobs is done. No one would pretend these are great jobs, but they were an alternative to unemployment or alt-revenue. Future is bright and bleak at the same time.
Sorry folks, I’m with Deliveroo on this. We cannot legislate the future away. On-demand labour is a thing - at least until the robots take it over - so we better get on board with accelerating the trend. Nice read of Deliveroo’s pre-emptive tactics here, though the position of The Guardian as a critic is clear.
When a post about the decline of the male breadwinner hits 300+ comments on a male dominated news service, you know you’ve hit a nerve. Comments from last week’s post on the decline of the male breadwinner
Excellent slide deck from Upwork, exploring the hiring behaviours of 1000 of US hiring managers. There is a discernible shift from the default of full time, permanent, onsite. Competitive advantage will go to those companies who figure out this transition to the mixed workforce.
pix2code may be a company worth keeping an eye on. According to this white paper, they have the tech to generate functional code from a screenshot of a UI. If true, this transforms software prototyping and suggests that the future of coding - like any other form of human labour - belongs to the machine. Youtube vid here
Platform businesses have gobbled the hierarchical firm, and only by seizing the platform can workers avoid digital serfdom says George Zarkadakis. Work is political. It always has been.
Minimal manning—and with it, the replacement of specialized workers with problem-solving generalists - is the main idea behind the US Navy personnel strategy. Outstanding essay from Atlantic, taking a deep dive into the skills vs experience debate. Have a read here
Following from last week’s popular future modelling post, there’s more from Deloitte Insights: this time looking at projected job roles in government in 2025 and beyond. Free download of the paper here.
Expertise maximises your reward in times of stability, but makes you vulnerable in times of change. In the era we’re heading towards, should we generalise or specialise? It’s an essential dilemma, for us and the people we recruit.
How we value roles has nothing to do with the skill it takes to do it and everything to do with the power relationships between the people involved in the transaction. Perhaps we nothing we can do about this, other than ponder the ethics of desiring the ‘human touch’ when we ask for the service….
Rarely do book reviews make it to On Hiring, but for this, I will make an exception. On Hiring subscriber Seb Marion covers Alec Ross’s tome of the future of industry, breaking it up in easily digestible cameo’s. Great introduction to a book we all should probably read.
Can titles of conference talks tell us something about workplace trends? Evan Sinar makes a persuasive case that it can in the stunning analysis of SIOP (Society of Industrial & Occupational Psychologists) conference talks over the past 10 years. So someone should really do something like this for HR/Recruiting events?
Instead of ‘teaching girls to code’ maybe we need to teach boys to care? Research suggests traditionally male occupations might be at greater risk of automation, and it is service work that we don’t want to automate which will be much more robust against tech unemployment. Doctors will be robots, nurses will stay human Important read
Outstanding resource from OECD who have categorised their research findings into this massive searchable archive. It’s probably the single most important source of information on the future of work. You basically need to bookmark this
Deloitte Insights produce some very decent brainfood. This accessible 40 pager suggests that a route out of a future of mass tech unemployment might come through the redefinition of what work actually is - not just the execution of tasks but of the finding & creating value and meaning. A bit ‘right on’, but it might just also be right. Download it here
Josh Bersin is a great synthesiser of macro technological and economic trends and applying them to the world of work. His output on the Coronavirus Crisis has been excellent, ‘the Big Reset’ certainly counts amongst those. Have a read
That Covid-19 is an accelerant to underlying trends already underway is a theory that is rapidly gaining consensus. Heather McGowan puts together an accessible overview here - its a cause for cautious optimism but also a call to action to rework the procedural debt we’ve allow to accrue.
Fantastic slide deck from ARK Invest, covering some of the big ideas that are a little under the radar for the laity. Not recruiting specific, but all of these ideas have implications for us in the people business. Recommend you read.
It didn’t take long before I gave up on professionalism and slipped into oversharing the messier parts of life that I usually don’t put on display for coworkers.
Ellen Freemen on with a real life experiment on blurring the boundaries of work / play. Fascinating experiment - read it here.
Outstanding essay by John Hagel on the efficiency vs resiliency, with lessons for us on how we build our future businesses and careers. Diversifying ‘supply chain’ is the key concept, and transplants directly on how we must view employment and income streams. Have a read
Key points: work gets unbundled / re-bundled, shift from hierarchy to networked teams, organisational boundaries become fuzzy with increase in flexible, non-employees providing essential resource. Great brainfood from McKinsey. Summary here, full report here.
A very interesting report from McKinsey&Co, taking a view of the future of work with a gendered lens. The future might favour women overall, though with gaps to fill in STEM and leadership roles. Download the report here. H/T to brainfooder Oana Iordachescu for the share.
There are a lot of HR / Recruiting folks in the blogosphere, but few have a really great ‘voice’. Laurie Ruettiman is one of them. It’s great to see her back on the HR scene, talking now about something we all need to care about - the future of work.
Laetitia Vitaud is on a one person mission to rehabilitate the image of the ‘futurologist’. She is one of the brainfood folks to follow in 2019 and it’s mainly for posts like this. Deep thinking, accessible writing, great reading on the future of work.
Brilliant summary by brainfooder Marija Gavrilov of the International Labour Office research paper on how platform business’s design choices impact gig workers well being. Read Marija’s summary here and the full report from ILO downloadable here.
What happens when you become an ‘anti-salesman’? Great post by Theodore Bendixson, who is struggling to balance professional detachment with the need to make a living as a contractor.
China will probably be the first major nation to have to confront the challenge of mass tech unemployment. What to do with the economically unviable? Probably nothing good.
Socio-political implications of these long term trends are now bearing bitter fruit. Outstanding analysis from an blog that needs to be more widely read.
Produce or perish is the mantra for the highly skilled, indie consultant market. Familiar to a lot of readers on the brainfood who are on, or plan to be on, this journey. Good luck to you all and please do, have a read.
Strangely apolitical post here, which assumes the inexorable continuation of globalising trends. Will this survive the return of big man politics? Not sure I’m onboard with these predictions but have a read, make up your own mind.
I must admit skepticism went into overdrive when I first read the premise - but then I thought - maybe this guy has got it right. Your job really is usually done after 2 years. Maybe we should recognise this formally before we accept it. An interesting concept that needs to go places.
Is the end of the company nigh? Flash organisations are on-demand teams assembled for single purpose then disbanded when no longer needed. This, of course, requires gig workers, something governments need to understand, not legislate against
Persuasive analysis from Scott Santerns, on a vision of the future which I think will become consensus. Our lack of answers to the challenge of tech unemployment will also become consensus. Perhaps the machines what we should do when there is actually no need to do it.
Deloitte Insights are consistently coming up with outstanding research driven content on the future of work and organisations. The research website is here, download full report here - it’s an outstanding resource.
Jane Watson has a really interesting perspective on the rise of ‘shadow work’ - the shift of labour from businesses to consumers, via automation. This is an excellent blog from an author worth paying attention to.
Fascinating perspective from Google’s Director of UX Sara Ortloff Khory on the design of Google Hire, Google for Jobs and Google Talent Solutions. Main gist: designing tools for work where change is constant. Have a read
Outstanding essay on key trends impacting the how we go about our work; some new terms for you to get a handle on:‘centaur workers’, the new precariat and the deliberate return of human connections where once they were disintermediated. Must read folks.
Where tech workers go, the rest of us are sure to follow. Fans / Followers of GitHub repo’s can now monetarily reward their heroes - now rolled out to 30+ countries. This is the ’passion economy’ folks, and for the highly skilled & highly networked, it’s going to be a way out of the market economy
Santiago Lopez has made history last week by becoming the first white-hat hacker to earn $1 million in bug bounties. Kudos to Santiago, who’s now a rich young man, and who also might just be providing an example of a new relationship we might be able to have with work. Have a read here
Important research from Mercer on global talent trends. Broad strokes are clear: employees want to be less like employees and more like freelancers, but with job security and benefits. Can employers adapt? If we can’t then employment might become untenable. Must read folks.
Upwork’s annual report on the state of freelancing in the US. Main takeaway? Industry professionals at the top of their game choosing the freelancing working pattern and would refuse a permanent job offer regardless of comp.Website here, slide deck here, one pager here
Nice thought experiment from Deloitte Insights, profiling 5 new jobs of the near future (2025), in job description style. Particularly like the ‘time-over-tasks’ breakdown, though a bar rather than a shape ;-). Download the accessible report here.
‘Dawn’ is a cafe where the robot servers are operated by housebound workers at home. Fascinating application of remote technology to activate the socially isolated. Japan always seems to have a way of quirkily innovating like this - love to know if anyone has any theories as to why. Answers on a wasabi kit kat.
‘Threading’ - a style of bullet point by tweet - has been one of best things to happen in twitter in recent times. Threader app is perhaps the best client for discovering great threads. I didn’t realise the two founders were a couple who made it whilst they were digital nomads. Future of work - at least digital work - might be here.
A new category of work is emerging folks - creator / curators who work in the ’passion economy’. Youtube has led the way with this, with thousands of full time Youtubers earning living doing their thing; its now fascinating to observe them organise against the platform - a very modern iteration of what used to be a shop floor worker vs factory owner. Check out the manifesto of the ‘FairTube’ campaign here
In case you didn’t read the World Economic Forum’s Future of Jobs report 2018 from last week’s brainfood (full report here), WEF have provided bite sized this summary.
For a look at the future of work, sometimes it’s useful to look at the history of work. Companies are the default form of organisation of skilled labour is being challenged, from the ground up, typically by co-ops of skilled artisans. 5 cases studies from London to Berlin in this beautifully arrange piece by NYT
Quillette is pretty much a right wing anti-feminist Jordan Peterson loving publication …but….they’ve got a good piece here. The narrative on gig working needs greater nuance, and especially missing are the voices of those who actually do the work. Have a read here, and also make sure to check out the HN thread for further discussion
Work is being ‘unbundled’ or disaggregated into tasks and the company is making less sense than ever as a unit of organising that work says Laetitia Vitaud. Concise and accessible essay on the future of work.
When labor markets tighten, wages are expected to rise. But in recent years, as unemployment has fallen below 5 percent in the United States, wages have not been increasing as fast as in the past. Short but informative post from the New York Times.
“Soft tech” - stretchable sensors, circuits and batteries are about to change our relationships with electronics and each other. Creepy cool from Nature.
‘Ruby on Wheels’ is a Jakob Class’s blog about a developer who is practising true digital nomadism - living & coding out of a van. Here’s his take on his first 150 days. Solution to the housing crisis, right here?
Some superb dystopia from the FT here, with a post packed full of new language we need to describe the future of work “human intelligence tasks” performed by the “precariat” which is kind of an “artificial artificial intelligence”. This is a thought provoker and a great read. H/T brainfooder David Green for the share.
The latest episode in the evolving story of conflict between platform vs worker. It’s a battle which is going to dominate any future world of work. Creators on Youtube have created a union and are self organising against the giant platform, mirroring what developers on the app store tried to do a year ago. Platforms will have to come to an arrangement if the creator workforce can organise and stay disciplined. This is what politicised labour looks like for the 21st century.
More on ‘soft’ or non-cognitive skills. The future of work depends on training ourselves to be as least like machines are possible. An overdue corrective to a STEM train currently in overdrive
Teaching your kids of code? We’re preparing them for a future that might not exist. Mark Cuban makes the case for the liberal arts, much needed counterpoint to current consensus towards STEM
Seth Godin is famous for writing micro blogs. Turns out, he’s pretty useful at the longer form also. This is his take on the skills we need to reposition in order to stay relevant in an AI dominated world.
A collection of examples of workforce automation. We’ve seen some of these examples before but rarely collected together in one place. Good overview on what we have to know about tech unemployment
Amazing job ad, reposted on twitter by Kimberley Harrington, and brought to my attention by brainfooder Matt Buckland. Two minds about this - is it ok to delegate parenthood? The rich have always done it, and even those that are not rich do elements of it if we can. Have a read, maybe a laugh and a think
Docu-series from Wired dedicated to analysing the impact intelligent automation on various industries. It’s short, superbly produced and accessible web series . Must watch for anyone interested in automation and the future of work
Who would have thought that HR would be good at Sci-fi? As a fan of both genres I was always going to sympathetic to this effort from Deakin University. Fascinating speculation for what may coming round the corner. Explore the website here and download the pdf here. H/T to brainfooder Christine Shaw for the share
The drive to STEM is well meaning but perhaps too late as technology might accelerate beyond our ability to contribute it. It is perhaps wiser to revalue the traits what we have historically devalued, and focus on the work machines cannot do.
Along with AI, BlockChain is going to be most significant technological innovation shaping the near future world of work. As folks in the people business, we need to understand it better - this is an accessible a guide as any on how it works.
Our desire to decouple from the dirty business of money exchange is unabated. Accommodation in exchange of labour is almost the oldest deal in the book.
HR & Recruitment Trends post, with me in it. That’s not the reason to read it though, as it also has much better observations from smarter people like William Tincup, Jim Stroud, Katrina Collier and many others. Have a look here, feel free to heckle.
Interesting thought experiment by Marija Gavrilov on what the automation of care will do to how we value the human touch. Will it human empathy become a premium value or will it be eliminated as robots do it better? Accessible read on the future of work.
A macabre future surely beckons for many of us who might make a living through selling parts of ourselves to the market. This gent - as a full time sperm donor - might be a pioneer of a new type future of work. NB: of course it will be the poor that will sell to the rich.
It was tech that led with the social web, the agile way of working and open source commits. Is it leading again with the idea of worker-owned businesses? Here’s an operating document to get you started if you want to give it a crack.
White-collar workers are fleeing their desks to become brewers, bakers and pickle-makers. Can the artisanal economy be the solution to AI and workforce automation? Fascinating article on the future of work, which may end up looking a lot like the history of work.
Yuval Noah Harari might be the chronicler of our age. If you haven’t read his book ‘Sapiens’, you should. Here’s a short essay on the search for meaning when the work has gone.